We are always delighted to work with John Head, John Mather & the team for the Workington Beer Festival each year. It’s great that they give us free reign on the design and trust that Firpress will always deliver them an excellent design for their requirements. We created a new logo for the festival for this year, which will hopefully be established as the main logo for the event for many years to come. We incorporated a beer glass emblem with text and housed that within the shape of a beer pump clip. For the main poster design we used a mixture of textured backgrounds, with images and cut out photos to create an eye-catching base for the design. Working on top of this, we added all the essential information for the event. The poster needs to detail dates and times, but also information about the bands which are performing. Information should be clear and easy to read, as people may only glance at it for a few seconds.
John and the team loved the design, opting for A4 posters and also A5 leaflets to hand out to promote the event. Tickets for the event are available from the Carnegie or you can visit the Workington Beer Festival website.